|Reine Cassandra (left) H&M Showroom Manager & Karina Soegarda (right) H&M PR Manager|
H&M finally arrives in Indonesia! H&M, the international fashion retailer known for its stylish and affordable fashion at best price, is set to open its first store at Gandaria City, Jakarta this autumn >.<
The first H&M store in Indonesia will open at one of the most popular malls in South Jakarta, Gandaria City, which spreads across 2.400 square meters. Spanning two levels of prime retail space, Indonesia's first full concept store will offer a wide variety of latest, affordable fashion trends without compromising quality, design, and style.
The H&M store opening will introduce the Autumn 2013 collection: Drama with a tomboy spirit for women's collection and contrasting shape and new tailoring for men's collection.
More H&M stores will follow suit at Pondok Indah Mall, with a store spanning 1.700 square meters, and the flagship store in March 2014 at Grand Indonesia, with a total size of around 4.000 square meters.
I went to their showroom earlier today, to see their Autumn Collection. The theme for their Autumn collection is "Drama with a tomboy spirit", which I really adore (eventho it's not my style but they're all gorgeous) Anyway, H&M Autumn Collection 2013, presented first on the catwalk of Paris Fashion Week, and debuting in around 200 stores worldwide on September 5, as well as online. Created by H&M's own design team, the collection mixes tailoring with glamour to create contrasts full of tomboy spirit.
I tried on a few pieces, #1 the super cute - stripes crop top, #2 a super cute navy blue skirt, #3 the boots with gradient heels (which look like the smaller version of my UNIF Das Boots). They're all so cute and comfortable and also stylish at the same time. I wish I could just bring 'em home lol I can't wait for September, what about you guys? :P
Style Nanda dress // Converse shoes